Featured content is a content block that helps users navigate around the website, leads them into other pages, and highlights content sections they might not otherwise click into.
Featured Content on the Home Page
In a featured content block, you can provide a snippet - image, title, and a portion of the text - of another section of your website. So on your homepage, you can feature your locations, linking to the full descriptions and maps to them that live on your actual Locations page.
Featured Content as Navigation
To achieve a bottom navigational style, hide the navigation bar up top (making the text and background the same color) and feature every page on the website at the bottom of the other pages using featured content set in rectangular, gray containers in a two-column grid view.
Featured Content as Breadcrumbs
On the page here is an Items list of services. Click into one and at the bottom of each Item's page are three featured content blocks highlighting the additional services.
Featured Content to Highlight Sections of Your Website
Use featured content on any page to remind users of parts of your website you want them to find - your Twitter feed, your Products page, your About Us page, or even a specific item on a page, such as one of your team members who is relevant to the page the user is currently viewing.